Starting a podcast is, however, not as simple as turning on a voice recorder. Strategy married to creativity and hard-core consistency. Below are guidelines that will assist you in making your podcast create awareness, attract loyal fans and chords that will enable listeners to bookmark your podcast.
1. Identify Your Specific Market and Gives You the Audience
In podcasting, therefore, it is essential that you determine your niche and your listeners before you begin to record. A good podcast is one that fulfills a certain want or demand in a clear and recognizable audience. What topics you like to discuss and what voice, opinion or standpoint you can bring to the table? Gather market information on the choices and tastes that the target audience may have in regards to listening to music. What will the guests presumably be seeking – entertainment, enlightenment, or a combination of both? A writer should understand his audience needs to capture an approximate understand of the content and style to deliver to the target audience.
2. Craft a Compelling Concept
Your concept of the podcast should therefore be one that has not been done by other people, although it needs to be interesting. These include fashioning a unique and attractive idea that will outshine the competing firms. Consider the format of your podcast: Will it be based on an interview?
Or will the article be based on an interview of the author in the form of a 'story-telling' technique?
Or will the format be that of a round table discussion? Choose the manner in which your show will be presented – is it formal or informal, is it going to be'intention' or 'no intention', is it comedy or drama? Choose the title for your podcast that will express your idea and be original and catchy at the same time, the same applies to the tagline.
3. Organize Your Show and Each Episode
Once you have your concept, then design how you want your episodes to pan out. Describe what the shown content is within each episode together with major points or segments and any bonuses. One of the ways of avoiding this is by developing a script or, at least, an outline that will guide you on the direction to take and the likelihood of going round in circles. Choose the number and length of your episodes, this depends on your plan and schedule. Ideally, whether you are designating 20 minutes or 60 minutes for each episode, guarantee that you will provide value in everything and keep your listeners' interest intact.
4. Invest in Quality Equipment
The sound quality that is brought to a listener through a podcast is a very significant factor. Use a good microphone, headphones and some acoustic foams that will enhance the quality of the sound of the video. A USB microphone or an XLR microphone with an audiobook interface are also a possibility. Besides, it is possible to equalsize Recording and editing software like Audacity, Adobe audition or Garage band for the enhancement of the quality of the audio and for the model changes.
5. Design Eye-Catching Cover Art
As far as your podcast cover is concerned, this is the first thing any potential viewer is going to stumble upon; in other words, it's got to be as eye-grabbing as possible and, most importantly, it ought to provide the audience with the very best view of what you've got to offer in your podcast. Choose the design that can be associated with the theme and the mood of your podcast. In color, one should be bright while on fonts, one should be clear and the images should be interesting. Make sure image is very sharp and having the aesthetics of a Podcast Distribution Services including Apple Podcasts and Spotify.
6. Recording, Editing and Post production of Your Episodes
And in editing it takes form; where you shave it and polish it and package it as a podcast. It is good technique to chop or remove an error if did get into the recording; any pause that was not intentional, or any background noise that might have creeped its way into the master track. Audio Added appealing of the conclusion and outroduction once more to make it sound more professional. It is also advisable that one should incorporate a sound effect or transition just in case to make the people listening to the lecture or music a bit humor. This is important in an effort to make the listener be active all through the session of the specific episode.
7. Marketing and distribution of Podcasts for Syndication
Episodes after they are edited should be uploaded on a podcast hosting site where these episodes are stored and can be listened to, best hosting sites are Libsyn, Podbean or Anchor. Podcast hosting services deliver your podcast to different directories such as Apple Podcasts, Spotify, Google Podcasts and amongst others. Choose a good catchy slogan that you will use for your pod cast, make sure that it has topics that the audience you want to reach will search for to find your pod cast.
But for the promotion of you have you tube channel, you have to use facebook, twitter, this website, and mailing list. Broadcast and listen to your audience and spare sometime and listen to what they have to say concerning your work. The other strategy is offering a cooperative partnership with other podcaster or other like-minded personality in the same field of the show. Perhaps there could be the need to maybe just to do normal promotions and give out awards in other to get as many people to listen as much as possible.
8. Monitor and Adapt
When you are done with podcasting, you can determine the success of your podcast by checking the analytics of your hosting service. Keep records of download, listeners, gender, age, and the episodes most listened by your audience. You can use this data to make changes on what you post on your account to suit your audience. Feedbacks should be taken positively and one should be ready to change his/her content or mode of presentation in line with the preferences of the listeners or in line with the current trends.
9. Maintain Consistency
People do not want to be constantly swamped with new content, they want it to be consistent but interesting. The frequency should be ordained depending on the type of periodical – weekly, bi-weekly or monthly for instance. Posting at regular intervals makes sure your podcast remains in the minds of the listeners regularly. Organise yourself and schedule episodes so that there is a constant flow of them.
10. Engage with Your Audience
Creating an association with the viewers can act as a unique sell for creating the podcasts. Use social media, email or invite your listeners to attend fairs or shows and listen to you in person. Get comments, respond to questions, post mini-lectures, and invite your audience to participate. Constructing a community around your podcast will lead to increase listenership and makes for a better experience let me explain.
By paying attention to these areas, you can come up with a podcast that draws the audience, as well as sustain and extend that audience. Regardless of whether you are delivering information, narratives, or engaging discussions, a good pod is based on few key principles – preparation, work, and audience.
